Our Commitment to Sustainability

At Mama Movement, our mission is to create a future filled with joyful movement and body confidence—for us, for our children, and for generations to come. But we also know that empowering women shouldn't come at the cost of the planet. That’s why sustainability is stitched into everything we do.

We’re a clothing brand with a conscience. And while we know it’s impossible to leave zero environmental footprint, we promise to always be transparent, thoughtful, and ever-evolving on our journey to do better—for our bodies and for the Earth.


So, Is Everything Eco-Friendly?

We get this question a lot. And the short answer is: we’re working on it, and we’re proud of how far we’ve come. From our sustainable activewear to our eco-friendly packaging, here’s what we’re doing right now:

♻️ Recycled Polyester

Our high-performance activewear, warm puffer jackets, and waterproof raincoats are made primarily from REPREVE® recycled polyester—crafted from post-consumer plastic bottles and pre-consumer waste.
By choosing recycled polyester, we’re rescuing plastic from landfill, reducing the need for petroleum, conserving water and energy, and lowering greenhouse gas emissions compared to virgin polyester.

♻️ Organic Cotton & Bamboo

Our tanks, tees, jumpers, and kidswear are made from ultra-soft organic cotton or bamboo viscose, grown without harmful pesticides or chemicals. We also print with eco-friendly inks that are gentle on your skin—and the planet.

♻️ Thoughtful Packaging

Every order is shipped plastic-free, in certified home-compostable mailers and garment bagsmade from corn-based biopolymers that break down in as little as 6 months.
Your first order also includes a FREE laundry wash bag—helping your activewear last longer and reducing microplastic shedding during washing.

♻️ The Little Details

Even our thank you cards and swing tags are made from recycled paper. Because the little things matter, too.


How Do You Turn Old Water Bottles Into Leggings?

Great question! It starts with collecting and cleaning recycled plastic bottles and industrial plastic waste. The bottles are:

  1. Sorted and label-free

  2. Chopped, melted, and turned into REPREVE® chips

  3. Melted again and spun into fibres

  4. Texturised (by robots!) into high-quality recycled polyester yarn

That yarn becomes your favourite leggings, puffers, and raincoats.


Certified & Trusted

We know that sustainability claims need to be backed up with proof—not greenwashing. That’s why our fabrics are certified by globally recognised standards:

  • STANDARD 100 by OEKO-TEX® – confirms our activewear and swimwear are tested for harmful substances and are safe for your skin.

  • Global Organic Textile Standard (GOTS) – ensures our organic cotton is grown and processed under strict environmental and social criteria.


Always Improving...

Sustainability is a journey, not a destination. And while we’re proud of our progress, we’re always looking for new ways to improve—from reducing waste and minimising microplastics, to choosing lower-impact transport options and supporting local Australian makers where we can.

If you have feedback or ideas on how we can do better, we’d love to hear from you.

👉 Email us anytime at hello@mamamovement.com.au

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